Today's bookmark is from the now defunct Borders bookstore.
I remember when Borders opened in Boston, I was very excited because they were big, vibrant had a great selection of newspapers from outside the region as well as a massive book selection. The only other "superstore" that I was aware of was Barnes & Noble who I didn't much care for aesthetically. I didn't like the stuffiness and the dimly lit stores (well the few I was ever in).
Borders simply outgrew themselves and just prior to going out of business they operated more than 500 stores in the US.